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In the dynamic world of women's football, salaries and endorsements have become key indicators of a player's success and marketability. Among the elite, Sam Kerr stands out not only for her on-field prowess but also for her impressive earnings. As of 2025, Sam Kerr salary and endorsement deals place her at the pinnacle of women's football, reflecting both her talent and global appeal.
Sam Kerr's Salary Breakdown
Sam Kerr's primary income stems from her contract with Chelsea FC Women. Reports indicate that she earns over $600,000 per season with the club . This substantial salary underscores her value to the team and her status as one of the top players in the Women's Super League.
Lucrative Endorsement Deals
Beyond her club salary, Kerr has secured several high-profile endorsement deals that significantly boost her annual income:
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Nike: Kerr has been partnered with Nike for over a decade, with her deal reportedly worth $1 million annually .
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EA Sports: In 2022, Kerr made history by becoming the first female footballer to appear on the global cover of EA Sports' FIFA video game .
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MasterCard: She also has an endorsement deal with MasterCard, further cementing her status as a global sports icon .
These endorsements, combined with her salary, bring Kerr's total annual earnings to approximately $3.3 million .
Comparison with Teammates
Kerr's earnings significantly outpace those of her fellow Matildas. The next highest-paid player, Ellie Carpenter, earns around $1.2 million, while other teammates earn between $250,000 to $400,000 . This disparity highlights Kerr's exceptional marketability and success both on and off the field.
Impact on Women's Football
Kerr's financial success has broader implications for women's football. Her high earnings and visibility help raise the profile of the sport, inspiring young athletes and attracting more investment and sponsorships. As the face of several major brands, Kerr plays a pivotal role in promoting women's football on a global scale.
Future Prospects
With her current contract and endorsements, Kerr is well-positioned to continue her financial and professional success. As the sport grows and gains more attention, opportunities for increased earnings and new endorsements are likely to arise. Kerr's trajectory serves as a benchmark for aspiring female footballers worldwide.
Conclusion
Sam Kerr's impressive salary and endorsement deals in 2025 underscore her status as a leading figure in women's football. Her financial achievements reflect not only her individual talent but also the growing recognition and commercial potential of the women's game. As Kerr continues to excel, she paves the way for future generations of female athletes to achieve similar success.


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